Day: December 30, 2021

How to Develop a Successful Marketing Automation Strategy

How to Develop a Successful Marketing Automation Strategy Marketing Automation

Processes automation is a global trend and the goal of pretty any ambitious company. And automation of Marketing – is no exception. According to Digital Marketing Institute, this benefits in a 14% Sales efficiency increase and a 12% reduction in marketing expenses. Nevertheless, the reality is harsher than many might expect, with purchased software licenses […]