Custom website design services
Custom website design services for local businesses, not templates
Our custom website design services give local businesses a site planned around their own customers, not a theme with your logo dropped in. We design and build five custom pages from $750, live in two weeks, with unlimited revisions until you approve.
- Designed around how your customers search, compare and call
- Mobile friendly and fast, because most visits happen on a phone
- SEO setup included: page titles, headings, structured data and service pages
- Built on WordPress. You own the website. No hosting lock-in
No obligation. Don’t love it? You don’t pay a thing.
Get a free homepage design
Tell us about your business. We’ll design a custom homepage for it within 3 business days. No card details needed.
No obligation. Don’t love it? You don’t pay a thing.
What custom website design actually means
“Custom” gets used loosely. Some call it custom when they recolor a template. We mean a website planned from your customers backward, so every page has a job.
A template starts with a layout and asks you to fill the boxes. Custom website design starts with questions. Who calls you? What do they need to see before they pick up the phone? The answers decide the pages, the order of each section and what shows up first on a small screen. Local customers shop around, skim a few sites on their phone and contact the one that looks most trustworthy.
Sources: Pew Research Center, Mobile Fact Sheet (2026 survey). BrightLocal, Local Consumer Review Survey 2025. Google, Web Vitals (Largest Contentful Paint).
Template vs custom: same business, two homepages
Here’s a fictional auto repair shop. Switch views to compare a generic template with a custom homepage for the same business.
- A headline that says what you do and where
- A call button and phone number above the fold
- One clear next step instead of “Learn more”
- Proof right under the headline: reviews, warranty, hours
Welcome to our website
We are passionate about providing quality service to our valued customers. Contact us today to learn more.
Honest auto repair in Clintonville, same-day when we can
Brakes, diagnostics, oil changes and check engine lights. Written quotes before we touch your car.
A sample homepage for a fictional business. The name, reviews and phone number are made up.
What our custom website design services include
Every five-page site comes with the same core work. Most local businesses start with a homepage, an about page, service pages and a contact page.
A planning call
A short call about your customers, services, area and what a good lead looks like.
A page plan
Which pages you need, what each one is for and how visitors move from one to the next toward a call or form.
Copy structure
Headings, section order and calls to action for every page, with your words tidied up.
An original design
Layouts, colors and type chosen for your brand. Not a theme you’ll spot on three competitors’ sites.
Mobile-first build
Every page designed and tested on phones first, with tap-to-call and thumb-friendly buttons.
Speed work
Compressed images, lean code and only the plugins the site needs.
SEO setup
Page titles, meta descriptions, heading structure, structured data, an XML sitemap and Google Search Console setup.
Forms that get answered
Short quote forms that send straight to your inbox.
Easy editing
Built on WordPress, so you can change text, photos and hours yourself.
Unlimited revisions
We keep adjusting until you approve. Then the site launches on your domain, and it’s yours.
Want to see what custom looks like for your business? We’ll design your homepage for free.
No obligation. Don’t love it? You don’t pay a thing.
Custom website design vs templates vs website builders
There are three common ways to get a small business website, plus hiring a big agency. Here’s what you pay and what you get.
| Website template | DIY website builder | Full-service agency | Crazy Media Design | |
|---|---|---|---|---|
| Typical cost | $50–$200 for the theme, plus your time | $20–$300 a month, for as long as you stay | $5,000–$50,000+, often with a retainer | From $750, five custom pages |
| Who does the work | You do | You do, using drag-and-drop tools | A team, sometimes outsourced | We plan, design and build it |
| Looks like your business | Looks like everyone else using it | Limited by the platform’s layouts | Yes | Designed around your brand and customers |
| Page plan and copy structure | No | No | Usually, at extra cost | Included |
| Time to launch | Weeks of evenings | Days to weeks | 2–5 months | Two weeks |
| You own it | Yes | No, it stays on the platform | Not always | Yes, with no hosting lock-in |
| SEO setup | Basic | Basic | Usually | Included |
Ranges are typical US market prices for small business websites, not quotes from specific companies. For a sense of agency pricing, one national agency says many of its projects fall between $10,000 and $50,000.
Builders rent you the site: stop paying and it goes away. Agencies do strong work, but their process and price suit larger companies. Our custom website design services sit in the middle. See our guide to what a website costs.
Our pricing, in plain numbers. A five-page custom website starts at $750 and goes live in two weeks, with unlimited revisions until you approve it. Larger sites, bilingual sites and ecommerce websites are quoted upfront so there are no surprises. We build on WordPress, so any developer can work on it later. If you’d like us to handle hosting, updates, backups and security, our website maintenance plans start at $49 a month.
Mobile friendly website design, from the first sketch
Google uses the mobile version of a site’s content for indexing and ranking, according to Google’s own guidance on mobile-first indexing. The phone version of your site isn’t a side project. It’s the version that counts.
Mobile friendly website design means more than “it shrinks to fit.” A page can fit a phone screen and still be hard to use, with tiny buttons and a phone number you can’t tap. We design the phone layout first.
What our responsive website design services cover
- Layouts that adapt to every screen size, from small phones to wide monitors
- A tap-to-call button that stays in reach on phones
- Text sized to read without pinching or zooming
- Buttons and links big enough for a thumb, with space between them
- Images sized for each screen, so phones load fast
New to the idea? Our article on why your site needs responsive web design explains it in plain English.
Your website and your Google Business Profile should tell the same story. One builds trust, the other gets you found.
SEO friendly website design, built in from day one
An SEO friendly website design makes it easy for Google to understand what you do and where you do it. Google’s SEO Starter Guide puts it simply: help search engines understand your content and help people find what they need.
- A separate page for each main service, with a clear title and heading
- Clean page addresses and internal links between related pages
- LocalBusiness structured data with your name, address, phone and hours
- Your name, address and phone shown the same way as on your Google Business Profile
- Fast pages measured against Google’s Core Web Vitals
- An XML sitemap submitted to Google Search Console at launch
Nobody honest can promise you the top spot on Google. For ongoing help after launch, our local SEO services start at $499 a month. New to search? Start with what SEO is and the most common SEO mistakes.
Custom websites for trades and local services
Custom web design works best when it fits the trade. A roofer’s leads arrive after a storm. A plumber’s arrive at 2am. Here’s what we build for each.
Roofing website design
Storm damage pages, insurance claim help and free inspection forms built for urgent phone searches.
Plumbing website design
Emergency call buttons, clear service pages and service-area pages for the towns you cover.
HVAC website design
Repair, replacement and maintenance plan pages that work for both busy seasons.
Electrician website design
Residential and commercial service pages, license details up front and quick quote requests.
Not a trade? We design for all kinds of local businesses in the cities we serve. Have a site that isn’t working? See our website redesign services.
Websites we’ve designed and built
Real, live websites you can visit on your phone right now, each planned around a different visitor and goal.
How it works
Everything happens by phone, video call and email, so we work with local businesses anywhere in the US. Our website preparation checklist lists what to gather.
- Get your free homepage designFill in the short form. Within 3 business days you get a custom homepage designed for your business.
- Decide with zero pressureLike it? We build the full site. Not for you? That’s the end of it. No follow-up sales calls.
- We build your websiteWe set up your pages, forms, click-to-call and SEO basics. You get unlimited revisions until you approve.
- Go live in two weeksYour new website launches on your domain, and it’s yours to keep.
No obligation. Don’t love it? You don’t pay a thing.
Custom website design questions
What is custom website design?
Custom website design means the site is planned and designed for your business, rather than filled into a ready-made template. The pages, layout, wording on buttons and the order of each section are chosen around your customers and your goals. A good custom site also covers mobile layout, speed and search setup as part of the build.
How much does a custom website cost?
It depends on size and who builds it. Our five-page custom websites start at $750. Templates cost less upfront but take your time, builders charge every month and many agencies charge $5,000 or more. Larger, bilingual and ecommerce sites are quoted upfront, so you know the full price before we start.
Is a custom website better than a template?
For most local businesses that rely on calls and quote requests, yes. A template gives you a layout made for no one in particular. A custom site is built around what your customers need to see before they contact you. If your budget is close to zero and you have spare time, a template can still get you online.
How long does it take to build a custom website?
Our five-page websites go live in two weeks. You see a free homepage design within 3 business days first, then we build the rest and revise until you approve. Bigger sites take longer. Our guide on how long a website takes to build covers the details.
What’s the difference between responsive and mobile friendly design?
Responsive design is the method: one website whose layout adapts to any screen size. Mobile friendly is the result: a site that’s easy to use on a phone. A site can be responsive and still awkward on mobile if the buttons are tiny or the forms are long. We aim for both.
What makes a website SEO friendly?
An SEO friendly website has a clear page for each service, descriptive page titles and headings, clean page addresses, fast load times, a mobile layout that works well and structured data that tells Google your business details. It also links related pages together, so visitors and search engines can find their way around.
Can I update my custom website myself?
Yes. We build on WordPress, so you can edit text, swap photos, change your hours and add blog posts from a simple dashboard. We show you how at launch. If you’d rather not touch it, our maintenance plans include monthly editing time.
Do I own my website?
Yes. Once it’s paid for, the website is yours. There’s no hosting lock-in. We can host it for you on a maintenance plan, or set it up on any host you choose. That’s a big difference from DIY website builders, where the site stays on their platform.
Is Wix or Squarespace good enough for a small business?
They can be, if you have the time to build and write the site yourself and you’re happy with the platform’s layouts. The downsides are the monthly fee for as long as you stay, limits on design and speed, and the fact that you can’t move the site elsewhere. A custom WordPress site avoids those trade-offs.
Is the free homepage design really free?
Yes. No payment, no card details and no obligation. You see a custom homepage designed for your business first, and you only pay if you want us to build the full site. If it’s not for you, that’s the end of it.
See your custom website before you spend a cent
Tell us about your business and we’ll design your homepage within 3 business days. Love it? We build the full five-page site from $750, live in two weeks.
Get my free homepage designNo obligation. Don’t love it? You don’t pay a thing.